It’s official: the “un-bride” is in. This is ironic as it essentially means that not following trends is the trend.
The stylist soothsayers are stirring their big-data cauldrons this week and forecasting the wedding trends for 2024. Amid the peach fuzz and torn up seating plans, I was pleasantly surprised that for the second year, the crux according to my bellwether Vogue is that formality and traditions will take a backseat to individual style.
So you can keep your big data, front-row seats at Wedding Fashion Week and your cauldrons (but I wouldn’t look a gift horse in the mouth) because I get to see what that actually means in practice. My customers tend to come to me when they have a good idea what they want but can’t find it in the shops – because it’s not something that would take off in the mainstream because not enough people would buy it.
And that’s the awesome thing.
So, based on what people have been asking me for over the last year, here’s what un-briding is looking like. The un-trends.
- Transforming dress: see Gill’s detachable train and detachable cape. I’ve also been asked for a voluminous plain dress that unzips at the moment of the first dance
- Not a dress. Jumpsuits, playsuits, trousers, separates, shirts with trains. Mixing up the traditionally masculine and feminine, like Skye’s Shakespearean Shirt of Dreams.
- Lace that isn’t floral. Have embroidery software, will create lace. I’ve created bespoke lace and embroidery made of moons, text, pets, in-jokes, bats carrying antique micrometers and the handwriting of lost loved ones. I can even do photos if you fancy having your bodice made from other half’s embroidered face (or why stop there? Let’s make the skirt out of all the faces of your in-laws). The next dress I’m making has some of my most ambitious lace I’ve ever made and I am SO excited to show it (and slightly scared about potential legal action).
- Colour. I made more black, blush (hello, peach fuzz!) red and blue veils last year than ivory while my bespoke ivory wedding dresses were level pegging with other colours.
- Upcycling. I’ve just finished restyling a wedding dress as a cocktail dress (I’ll share pics as soon as it’s had it’s big reveal by the bride) and have incorporated lace from mothers’ and grandmothers’ wedding dresses and veils into others. Save the planet, share the love.
Here’s to the untrending trending.